FOR IMMEDIATE RELEASE
Antelope Valley
Transit Authority
Contact: Pam Holland, Public Information Officer
661-729-2222
March 31, 2005
**PHOTO OPPORTUNITY – Mr. Al Rangel, Rideshare Coordinator with the Metropolitan Transit
Authority (MTA) will be at Lancaster City Park this morning until 11:00am, handing out brochures and answering questions about
the new mag-stripe passes. Ms. Juanita
Thomas, AVTA bus operator, will be working with passengers at the Lancaster Senior Center at Fern and Jackman until 11:30am. Ms. Thomas will also visit our transfer points at 47th Street East and Avenue S, and 10th Street East and Palmdale Blvd. over the weekend.
Transit Authority introduces 31-Day Magnetic Stripe Passes
LANCASTER – The
Antelope Valley Transit Authority (AVTA) continues to improve public
transportation services for its passengers! Along with the long-awaited service
changes which will be implemented on April
16, 2005, AVTA is pleased to introduce 31-Day Magnetic Stripe
Passes.
Passengers will have the freedom to purchase their pass when
it’s convenient for them. The card is activated the first time it is used and
is valid for unlimited rides until the date and time of expiration which is
printed on the back of the card. AVTA will benefit by being able to simplify
the process of distributing passes and accounting
for pass sales. Use of the 31-Day Pass will also provide AVTA with more
accurate passenger information. Pass prices remain the same whether full or
reduced fare.
“The Magnetic Stripe Pass Card is an introduction to the next
step in technology – the Smart Card,” said AVTA Executive Director, Randy
Floyd. “The Smart Card being developed by the Metropolitan Transportation
Authority (MTA) in conjunction with the Los Angeles County Municipal Operators is
a wallet-sized card that will allow passengers to board bus and rail systems in
Los Angeles County.
Use of the card will provide important ridership data to transit authorities. MTA
is currently beta testing this system and hopes to implement in the near future.
But for now, AVTA is pleased to announce that local transit
service changes which include later evening hours, route extensions, and the
introduction of the Palmdale shopper’s special, Route 8, will go into effect on
April 16, 2005. AVTA’s
commuter and Medical Shuttle passengers will begin using the new Palmdale
Transportation Center
at 6th Street East
and Sierra Highway in
Palmdale on April 25th.
The Center will offer bus passengers 24-hour security,
restrooms and vending machines. The pass sales kiosk will be open on Saturdays
from 1:00pm to 5:00pm. For more information, time schedules, and route
maps, please log on to www.avta.com or call AVTA at 661-945-9445.
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